PK
Pravin Kamble Senior B2B Marketing Leader
Demand Generation • Pipeline Growth • Revenue Marketing

Turning B2B marketing into a measurable growth engine.

Senior B2B marketing leader with experience across SaaS, cybersecurity, enterprise IT, and digital transformation.

Built global demand programs, improved funnel conversion, aligned sales and marketing, and created scalable marketing systems across APAC, EMEA, and North America. Strong focus on enterprise pipeline growth, GTM execution, automation, and revenue visibility.

Career Highlights

Designed and executed global demand strategies driving measurable pipeline and revenue growth. Enabled marketing–sales alignment with clear attribution, lifecycle management, and ROI focus.

Revenue Influence
$5M

Generated marketing-influenced revenue in calendar year 2025 through pipeline and demand programs.

MQL Growth
+60%

Lifted MQL volume and supported sustained enterprise pipeline growth.

Conversion Improvement
25–30%

Improved MQL-to-SQL conversion with better qualification and lifecycle structure.

Operations Efficiency
~80%

Reduced manual marketing operations through automation and process design.

Why This Profile Stands Out

This profile blends strategic clarity with real business outcomes, making it easy for recruiters to assess senior-level impact quickly. Each section reflects experience in demand generation, pipeline growth, and enterprise marketing across global markets.

From Leads to Revenue Ownership

Most marketers optimize for volume. I build programs that focus on pipeline quality and revenue impact. This shift drives better sales alignment, stronger conversions, and real business outcomes.

Strategy + Execution

Many profiles show either strategy or execution. I bring both — from GTM planning to campaign execution and funnel optimization. This ensures ideas translate into measurable pipeline growth.

Built for Enterprise Complexity

Enterprise marketing requires alignment across regions, teams, and long sales cycles. My experience across APAC, EMEA, and North America enables structured, scalable demand programs that work globally.

Professional Experience

Each role is framed around measurable outcomes rather than tasks, reinforcing a leadership mindset. This makes the profile more compelling for senior and enterprise-level opportunities.

Marketing Manager · Infojini Inc

Thane · Apr 2022 – Apr 2026
IT Services · Cloud · Digital Transformation

Led global B2B demand generation and revenue marketing programs across APAC, EMEA, and North America, with focus on pipeline development, lifecycle structure, and sales alignment across complex buying cycles.

  • Shifted marketing from a lead-volume mindset to pipeline ownership with sharper ICP definition and account prioritization.
  • Partnered with sales leadership to define qualification frameworks, opportunity criteria, and stage-based conversion accountability.
  • Built lifecycle nurture programs that improved deal velocity, reduced funnel leakage, and strengthened sales follow-through.
  • Created integrated funnel dashboards for MQL conversion, pipeline velocity, attribution, and campaign ROI visibility.
  • Ran multi-region campaigns across APAC, EMEA, and North America for IT services, cloud consulting, and digital transformation offers.
  • Improved handoff quality between marketing and sales by formalizing lead scoring logic, feedback loops, and acceptance rules.
  • Reduced execution dependency on manual work by improving automation workflows, campaign operations, and reporting systems.
  • Built and mentored a cross-functional team across performance marketing, content, and marketing automation.
$5M revenue in 2025 +60% MQL volume 25–30% better MQL to SQL ~80% less manual ops

Team Lead Digital · ARCON Techsolutions

Mumbai · May 2015 – Apr 2022
SaaS Cybersecurity · Enterprise IT

Built the global B2B demand generation function from the ground up for enterprise cybersecurity solutions, while aligning marketing strategy with enterprise revenue goals and CXO-level positioning.

  • Built the end-to-end B2B marketing engine for PAM, Endpoint Security, and Cloud Governance solutions from the ground up.
  • Shifted strategy from activity-led campaigns to account-led enterprise targeting focused on CISOs, security leaders, and buying committees.
  • Designed qualification, scoring, and lifecycle frameworks aligned to long, high-value enterprise sales cycles.
  • Created global campaigns across APAC, EMEA, and North America to support both direct sales and partner-led pipeline growth.
  • Led a high-performing digital marketing team across content, campaigns, automation, and website performance.
  • Drove CXO-level thought leadership through analyst collaborations, whitepapers, webinars, and solution-led content journeys.
  • Strengthened brand authority with co-branded Gartner and Forrester campaigns that improved enterprise trust and sales conversations.
  • Launched a digital enablement platform for 200+ partners and 300+ customers to support indirect pipeline and ongoing engagement.
~70% qualified pipeline growth Gartner & Forrester campaigns 200+ partners, 300+ customers enabled Multi-region GTM execution

PHP Developer · ITM Edutech

Vashi · Mar 2013 – Nov 2014
EdTech · E-commerce

Moved beyond development work to drive early digital marketing for MBA and PG programs, helping establish stronger online visibility and application growth.

  • Executed SEO, SEM, and social media initiatives to improve engagement and applications.
  • Worked with admissions teams to align campaigns with enrolment goals.
  • Helped build early digital infrastructure for long-term online lead generation.
+45% student applications Built early digital engine

PHP Developer · MRCC Solutions

Thane · Jan 2010 – Mar 2013
IT Services · Consulting

Started career in web and content management, which later gave a strong technical base for analytics, automation, CMS, and digital marketing execution.

  • Managed website content and supported content updates across business needs.

Platforms & Tools

Tools are organized by key marketing functions including CRM, marketing automation, analytics, and demand generation platforms. This structure improves readability while aligning with recruiter search keywords and enterprise marketing requirements.

CRM & Marketing Automation

Built lifecycle systems, campaign flows, and lead management processes across major CRM and automation platforms.

Salesforce Zoho Campaigns HubSpot Mailchimp Zoho CRM

Demand Generation Platforms

Executed multi-channel paid and account-focused campaigns to support awareness, lead quality, and pipeline creation.

Google Ads LinkedIn Campaign Manager Meta Ads

Analytics, Content & Prospecting

Used analytics, CMS, and data tools to optimize journeys, measure performance, and support sales intelligence.

Google Analytics Google Tag Manager Heatmaps WordPress Canva ZoomInfo Lusha

LinkedIn Thought Leadership

Highlights LinkedIn perspectives rooted in real-world demand generation, funnel optimization, and revenue marketing. Each theme connects directly to proven business impact and enterprise GTM execution.

Recent public post

Enterprise demand generation is not a lead problem. It is a trust problem.

This post positions you as a marketer who understands enterprise buying reality: multiple stakeholders, long approvals, and the need to build confidence instead of chasing volume metrics.

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Recent public post

Senior marketers solve business problems. They do not just run channels.

This is strong positioning content. It tells hiring leaders that your lens is commercial and strategic, not limited to channel execution.

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Profile signal

Consistent publishing habit with 693 posts and 13 articles visible publicly.

Your public profile shows a steady content engine. That adds credibility for leadership roles because it signals subject-matter depth and market visibility.

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Latest Blog Highlights

Highlights blogs focused on pipeline growth, SEO, CRM strategy, and AI-driven marketing. Each piece reflects practical experience in building scalable B2B demand engines.

January 2026

Why Ranking #1 on Google Means Less Than Ever in 2026

A timely SEO angle that signals strategic thinking beyond outdated ranking-first playbooks.

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December 2025

HubSpot vs Zoho CRM: 2026 Buyer's Guide

A practical comparison topic that reinforces your automation, CRM, and B2B operations credibility.

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December 2025

Best AI Landing Page Builders for Marketers in 2026

A discoverable AI-and-conversion topic that adds freshness and range to your public personal brand.

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